WrapFest to Spotlight Opportunities in co-located FESPA Global Print Expo

 WrapFest 2026 (19 – 22 May 2026, Gran Via, Fira de Barcelona) is set to provide a platform for experts and professionals across the wrapping industry to exchange knowledge, discover the latest innovations, and explore the trends shaping the industry's future.

Co-located for the first time with FESPA Global Print Expo, the European Sign Expo, Personalisation Experience, and the new Corrugated and Textile events, Wrapfest says it will offer attendees a comprehensive overview of cross-sector opportunities within print, signage, personalisation, and beyond.

WrapFest will provide visitors with access to over 2,000sqm of exhibition space. Attendees will also gain exposure to a diverse portfolio of products, solutions, media and consumables for the vehicle wrapping and vinyl applications market. These include window film, garage design and interiors, laminating machinery, vinyl cutting and finishing, inks, printable films, ramps and lifts.
“We are pleased that WrapFest 2026 will take place alongside our flagship global events this year. As part of our ongoing commitment to expanding the FESPA community through meaningful connection, inspiration and support, we are confident that this integration will provide visitors with enhanced opportunities to engage across multiple sectors,” says FESPA’s Head of Marketing & Events, Duncan MacOwan.
APA, Antalis, Arlon, Carlas, Hexis, LX Hausys, GSWF, Legend PPF and SOIF are amongst the confirmed exhibitors for the event, all of whom will showcase an array of technologies and software.

World Wrap Masters
The World Wrap Masters competitions will run within WrapFest this May. Visitors to the event can witness the World Wrap Masters European and Series Final competitions first-hand, judged by industry experts Ole Solskin, Kiss Lajos, Penelope Garrido, Ivan Tenchev, Carlos Ruiz and Paige Walton.
Over the first two days of the event, World Wrap Masters Europe will see vehicle wrappers from across Europe go head-to-head to wrap a variety of special objects and vehicles. On days three and four of the event, regional champions will battle it out to be crowned World Wrap Masters 2026 champion in the Final of the global series.

WrapTalks
Visitors will also be able to join the free-to-attend WrapTalks sessions across all four days of the event. Throughout a series of panel discussions, visitors will gain detailed insights into the latest trends and challenges in the industry, as well as learn how to expand their businesses.

Confirmed sessions include:
 ‘Pixels to Panels: The Wrap Production Pipeline’ with Martin Turecek, CEO, Wrapstock and WrapStyle; and Chris Edwards, Director, CVI Group
 ‘Inside the Wrap: Creative Projects That Pushed Boundaries’ with Chris Edwards, Director, CVI Group; Shaun Winfield, Director, Dash Wraps; and Tim Evans, Founder, Wrapper Mapper
 ‘Women in Wrap: Breaking Barriers, Building Futures’ with Paige Walton, Founder, The Vehicle Wrapping Academy; Jen Carney, Founder, Women of Wraps; and Megan Cadogan, Director, MissWrapz

MacOwan finishes, “Since its launch in 2023, WrapFest has established itself as a key meeting point for wrapping professionals, which offers valuable insights into the latest trends and innovations across the sector. It has consistently enabled attendees to identify and capitalise on opportunities that drive business growth, and we are confident that bringing these events together will further strengthen this impact. We look forward to integrating the industry even further in Barcelona this May.”